Claire Moore is Chief Content Officer of International Carwash Association™, the trade group representing the retail and supply segments of the global professional vehicle care industry.

Claire joined the Association in 2004 as Director of Education. During this time, Claire designed and developed the educational programs offered to both the operator and vendor members of the Association. Claire oversees all educational initiatives; research projects, including the Car Wash Consumer Study; and all media properties, counting CAR WASH Magazine, CAR WASH Magazine Live!, and CAR WASH – The Podcast.

During her tenure with International Carwash Association, Claire has developed many programs, such as the Water Savers program, the Executive Management Institute, and most recently the LEAD program – an online training for car wash managers.  She is passionate about bringing more educational opportunities to the industry and developing programs that deliver results for the organizations that utilize them.

Claire holds a B.A. in communication from Villanova University and a MBA from the University of Notre Dame.